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Use Cases that describe their benefits to an operator, mobile or fixed.
In an industry - and possibly world - first, Sandvine has demonstrated the use of a portion of the actual SOL-002 protocol as defined by ETSI NFV.
We are so jaded by new, over-hyped "opportunities" that we sometimes don't recognize when new ideas do begin to work. The monetization of subscriber data is one area where providers are starting to get traction.